When disaster strikes, people often want to find ways to combat the devastation at hand. Recently, the Australian bushfires have been an environmental issue on the minds of the world’s people. Since the fires began last fall, people have seen the extensive damage that has occurred to Australia’s wildlife and forests.
Many people around the world have donated to a variety of causes regarding the fires, but the average person can only do so much. At times like this, the next step is often looking towards celebrities to use their platform for contributions and endorsements.
The fires in Australia have inspired many to donate time and money to help the people and animals in need. Several celebrities have donated to the fires, after seeing the destruction that has taken over the country, including P!nk and Chris Hemsworth. By doing this, they have been able to encourage fellow celebrities, as well as the general public, to follow in their footsteps. Hemsworth donated 1 million dollars to efforts of relief and restoration throughout Australia. Additionally, Celeste Barber, an Australian comedian, organized a fundraiser for the New South Wales Rural Fire Service and has raised 51 million Australian dollars so far. This shows the impact that a cause can have on people and how celebrity support can become a catalyst for change.
Because celebrities have a platform in today’s society, whether that be a large social media following or simply having a well-known name, they can quickly raise awareness for a variety of causes. According to Rutgers Today, contributions from celebrities can help others looking to donate.
Endorsements from Hollywood’s most well-known names not only help make charities and organizations seem reliable, but they also make it easier for one to decide where to donate. This is especially important with nonprofits or charities that may not be as well-known because endorsements help establish credibility and eliminate concerns that a contribution is not going towards the advertised cause.
Celebrities are very aware that their image has the ability to bring in an immense amount of donations for a cause; which contributes to the reasons why their donations are often made public.
On the other hand, Kim Kardashian recently came under fire for the appearance of not donating to the Australian bushfires. To many of her followers, it seemed as she was passing over the opportunity to donate to a worthy cause when it’s very apparent that she has the means to donate. The issue raises the question of whether or not celebrity donations should always be made public. Donations can be made privately and many times they are. This shows that donations don’t always need to be broadcast to the public and that no public endorsement doesn’t necessarily mean that no contribution has been made.
Celebrities spend their money in a variety of ways, but when they give to others and charities change can begin to happen. Through contributions like these, no matter public or private, an organization is able to quickly raise enough to combat the issues and damages at hand. This is important, as fundraising can be a timely process at a time when something needs to be done immediately.
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